Business & Marketing
Business & Marketing Calculators
10 free calculators
Practical calculators for founders, marketers and finance teams — measure return with ROI and CAGR, find your break-even point, set prices with profit margin and markup, and judge campaign performance with ROAS, CPC, CPM, CPA and conversion-rate metrics.
Ad Spend Efficiency
Measure how efficiently your ad campaign performed — ROAS, ROI, cost per click (CPC), cost per 1,000 impressions (CPM), cost per acquisition (CPA), and conversion rate — from your campaign numbers.
Break-Even
Calculate your break-even point in units and revenue. Enter fixed costs, variable cost per unit, and selling price to see exactly when you turn profitable.
CAC Calculator
Work out your Customer Acquisition Cost (CAC) — what it costs to win one customer — and compare it to lifetime value with the crucial LTV:CAC ratio.
CAGR
Calculate the Compound Annual Growth Rate (CAGR) — the single steady annual rate that turns a starting value into an ending value over a given number of years.
Invoice Total
Calculate an invoice’s grand total in the correct order — subtotal, then discount, then tax (GST) on the discounted amount, then shipping — with every line shown.
Markup vs Margin
See markup and margin side by side from the same cost and price. They are always different — a 50% markup is only a 33% margin — and this tool shows both at once.
Profit Margin
Find your profit margin from cost and selling price, or work backwards: enter a target margin to find the selling price or the maximum cost you can afford.
ROI
Calculate the return on any investment as a percentage — total ROI and, over a holding period, the annualized ROI (CAGR) that makes investments comparable.
Salary Hike
Apply a percentage hike to your salary to find the new figure, or enter your old and new salary to find the exact increment percentage — with the increase amount.
Sales Tax
Add sales tax/GST to a price, or extract the tax hidden inside a tax-inclusive amount — with the tax amount and the net and gross totals shown.